359 Capital

359 Capital is a venture capital firm specializing in early to mid-stage investments in consumer and consumer-adjacent companies within the sports, media, and entertainment sectors. The firm operates as a fully independent entity, managing approximately $300 million in assets under management, including a $181 million second fund. 359 Capital's unique approach leverages a distinctive ecosystem of limited partners from the worlds of sports, media, and entertainment to drive transformational growth for its portfolio companies. This ecosystem includes prominent entities such as City Football Group, Sinclair Broadcast Group, adidas, Anschutz Entertainment Group (AEG), Bank of Montreal, and Madison Square Garden Sports, among others. By partnering with these industry leaders, 359 Capital provides its portfolio companies with unparalleled access to distribution channels, consumer insights, and partnership opportunities that extend far beyond traditional capital sources. The firm's investment strategy focuses on Seed to Series B companies, targeting sectors such as digital commerce, gaming, health and wellness, and consumer goods. Notable investments include beehiiv, a newsletter platform, and Overtime, a sports media company. 359 Capital's commitment to its portfolio companies is underscored by its active involvement, offering strategic value at every stage of growth through its extensive network and resources. This approach enables founders to leverage the expertise and reach of 359 Capital's limited partners, facilitating the scaling and success of their ventures in the dynamic sports, media, and entertainment landscape.

In addition to its investment activities, 359 Capital emphasizes a collaborative and supportive environment for its portfolio companies. The firm's team, led by managing partners Doug Higgins and Michael Spirito, brings a wealth of experience and a deep understanding of the industries they invest in. This expertise allows 359 Capital to identify and nurture high-potential companies that are poised to reshape consumer behavior and industry standards. The firm's strategic focus on consumer and consumer-adjacent innovation positions it as a key player in driving the next generation of companies within the sports, media, and entertainment sectors. By maintaining a singular focus on these areas, 359 Capital aims to foster innovation and growth, supporting entrepreneurs in building enduring businesses that resonate with today's dynamic consumer landscape.

Overall, 359 Capital's unique positioning, backed by its extensive network and strategic focus, enables it to offer significant value to its portfolio companies. The firm's dedication to leveraging its ecosystem of industry leaders and its active involvement in the growth of its investments underscore its commitment to driving success and innovation in the sports, media, and entertainment sectors. Through its targeted investment strategy and collaborative approach, 359 Capital continues to play a pivotal role in shaping the future of consumer engagement and business development within these industries.