Aurum Partners LLC

Aurum Partners LLC is a multi-family office fund affiliated with the owners of the San Francisco 49ers, focusing on venture capital and private equity investments. The firm invests across various sectors, including technology, sports, consumer goods, digital health, fintech, and software. It operates in the United States, Germany, and the United Kingdom, with a particular emphasis on early-stage and growth investments.

The firm's investment strategy is opportunistic rather than thematic, seeking to leverage the 49ers' network to drive product adoption and accelerate growth for portfolio companies. Notable investments include Allbirds, Gusto, Squire, FanDuel, Vivenu, VenueNext, BallerTV, Carrot Fertility, Satisfi Labs, Thrive Global, PlayVS, Appetize, GreenPark Sports, Smash Kitchen, Chegg, Leeds United, Byron Deeter, Will Griffith, Vinod Khosla, and Pete Briger Jr.

Aurum Partners LLC is headquartered in Menlo Park, California, and is led by Chief Investment Officer Brano Perkovich, who also serves as a co-founder and managing partner at the firm. Perkovich holds a B.S. in electrical engineering and computer science from the University of California at Berkeley and an MBA from Stanford Business School. Before joining the 49ers, he was a technology investment banker in Menlo Park and London, advising technology clients on various corporate financing and strategic advisory transactions totaling over $15 billion in aggregate value.