Joyful Ventures

Joyful Ventures is a social-impact venture fund dedicated to transforming the global food system by investing in sustainable protein solutions. The firm focuses on early-stage startups developing plant-based, fermentation-derived, and cultivated proteins that aim to outcompete traditional animal-based products in cost, taste, and convenience. By supporting these innovations, Joyful Ventures seeks to address environmental challenges and promote humane food production practices.

The firm's investment strategy centers on identifying and nurturing founders and companies in the pre-seed and seed stages, particularly those that are underfunded and underrepresented. Joyful Ventures emphasizes a strong commitment to environmental, social, and governance (ESG) principles, aiming to drive positive change through its portfolio companies. The firm has already invested in several startups, including Orbillion Bio and New School Foods, which are pioneering advancements in sustainable protein production.

With a team possessing over 40 years of combined experience in the alternative protein sector, entrepreneurship, and investment, Joyful Ventures is well-equipped to support the next generation of sustainable food innovators. The firm operates with a founder-centric investment philosophy, providing not only capital but also strategic guidance to help portfolio companies scale and succeed in the rapidly evolving sustainable protein market.