Corporate VC

Nielsen Ventures

Investment Details

Investor Type
Corporate VC

Asset Class Focus
Venture Capital

Stage Focus
Seed, Early Stage, Growth

Geographical Focus
United States, Global, Israel

Industries Focus

  • Technology
  • Healthcare
  • Energy
  • Consumer Goods
  • Real Estate
  • Telecommunications
  • Media
  • Finance
  • Education
  • E-commerce
  • Transportation
  • Entertainment
  • Crypto
  • Machine Learning
  • Big Data
  • Sports
  • Music
  • Retail Technology
  • Marketing Analytics
  • Advertising Technology
  • DAO Governance

Investor Details Founded: 2013

Nielsen Ventures is the corporate venture capital arm of Nielsen, dedicated to supporting the growth of new and disruptive businesses. The firm focuses on early-stage startups specializing in big data, marketing analytics, retail and advertising technologies, e-commerce, and machine learning. By investing in these sectors, Nielsen Ventures aims to enhance Nielsen's capabilities in understanding consumer behavior and improving measurement methodologies.

Established in 2013, Nielsen Ventures has invested in over 30 startups globally. In addition to direct investments, the firm launched Nielsen Innovate, a technology incubator in Israel, to assist early-stage startups in becoming successful global companies. This initiative has led to investments in and support for more than 24 startups.

Nielsen Ventures' portfolio includes companies like Superfan One, Proxy, Boardroom, Tezos, and Blockfolio. These investments reflect the firm's commitment to fostering innovation at the intersection of creative work and emerging technologies, particularly in the realms of music, crypto, and decentralized governance. By backing such ventures, Nielsen Ventures contributes to the evolution of industries through data-driven solutions and technological advancements.

Requirements
  • Innovative solutions in big data, marketing analytics, retail and advertising technologies, e-commerce, and machine learning
  • Early-stage startups with potential for global impact
  • Alignment with Nielsen's mission to understand consumer behavior and improve measurement capabilities
Contact

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Portfolio Companies
  • Superfan One
  • Proxy
  • Boardroom
  • Tezos
  • Blockfolio
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