PENM Partners

PENM Partners is an independent Danish private equity firm that offers equity capital and strategic partnerships to unlisted Vietnamese companies under the name Private Equity New Markets (PENM). With over 17 years of experience in private equity investments in Vietnam, the firm has managed four different funds and has maintained a local presence in Ho Chi Minh City since 2006. PENM Partners focuses on providing growth capital to companies with strong business performance and significant development potential.

The firm's investment strategy emphasizes hands-on involvement, assisting investee companies in critical areas such as business strategy formulation, marketing, branding, distribution, IT strategy, financial management, and implementing high standards of corporate governance. PENM Partners has established a reputation as a professional and leading investment partner, with a team comprising both international and Vietnamese individuals possessing strong operational backgrounds and extensive experience in mergers and acquisitions, as well as post-acquisition management.

PENM Partners' portfolio includes investments in various sectors, including consumer goods, textile/apparel, financial services, and general industry. The firm has a strong network across Vietnam's political and business communities, enabling it to cover most regions of the country. This extensive network and operational expertise have contributed to its success in fostering the growth and development of its portfolio companies, solidifying its position as a leading private equity firm in the region.