Prudence

Prudence is an early-stage venture capital firm investing in technology companies leading the global transformation of the built world. The firm invests across multiple verticals, including construction, real estate, infrastructure, and climate/energy adaptation. Prudence has $230 million in assets under management and has invested in industry-leading companies such as Compass (exited: IPO), CREXi, and CASAFARI. The firm is headquartered in New York City and invests globally.

Prudence's latest fund, Fund III, closed in March 2024 with $80 million in capital commitments. The firm invests at the Seed to Series B stage and leads or co-leads investment rounds, aiming to invest in 10-15 companies per fund and supporting its founders through active roles as both an investor and board member.

Prudence's principal focus is investing in and building differentiated, defensible, and durable software businesses. Founders choose to work with the firm because of its sector specialization and nuanced understanding of the technical problems they are trying to solve in these large and underdeveloped markets. Limited partners appreciate that Prudence is an experienced technology investor with a specialization in the built world, allowing the firm to apply both lenses when evaluating companies.