Sauce.vc

Sauce.vc is a venture capital firm based in New Delhi, India, focusing on early-stage investments in consumer brands. The firm partners with startups in sectors such as food and beverage, personal care, apparel, and lifestyle, aiming to support brands that seek to disrupt the market.

Operating with a high-engagement model, Sauce.vc serves as a first-check investor and long-term partner for its portfolio companies. The firm employs a concentrated portfolio approach, selectively backing breakthrough brands at the idea stage and providing deep engagement to foster growth. Notable investments include XYXX, Mokobara, Supertails, Innovist, Perfora, and The Whole Truth.

Since its inception in 2019, Sauce.vc has successfully closed multiple funds, with the third fund reaching a corpus of INR 365 crore (approximately $43.6 million) in August 2024. The firm has demonstrated a consistently high success rate, with several portfolio companies achieving significant revenue milestones within a few years of investment. This track record underscores Sauce.vc's commitment to nurturing and scaling consumer brands in India.