Segulah

Established in 1994, Segulah is a Swedish private equity firm specializing in mid-market buyouts across the Nordic region. The firm focuses on sectors such as Business Services, IT & Technology Services, and Light Manufacturing, targeting companies with enterprise values typically between SEK 100 million and SEK 500 million. Segulah's investment strategy emphasizes active ownership, leveraging a network of industrial advisors to drive growth and operational improvements.

In February 2024, Segulah rebranded as Amplio Private Equity, reflecting a renewed investment strategy and commitment to amplifying business growth. The firm's approach centers on professionalization and buy-and-build strategies, aiming to develop companies in close cooperation with skilled entrepreneurs, business leaders, and industrial experts. Amplio's investment themes include Sustainable Solutions, Digital Business Efficiency, and Smart Urbanization, aligning with its focus on long-term structural growth and sustainability.

Amplio manages funds such as Amplio I and Segulah V, continuing the legacy of its predecessor while adapting to evolving market dynamics. The firm's portfolio includes companies like Beerenberg AS, which was listed on Euronext Growth Oslo in October 2023. Amplio's commitment to active ownership and strategic focus has contributed to the successful development and growth of its portfolio companies over the years.