Shine Capital

Shine Capital is an early-stage venture capital firm based in New York City, founded in 2020. The firm focuses on partnering with relentless, creative, and convincing entrepreneurs from the earliest stages of company, protocol, and network building. Shine Capital leads seed and Series A financing rounds, investing in sectors such as FinTech, Software, Platform IT, Crypto, Business, FoodTech, and App Data Development.

The firm manages approximately $435 million across three funds and has a diverse team with varied experiences, having partnered with startups, public companies, and everything in between. Shine Capital aims to be the first call for counsel or perspective, bringing extensive networks to bear and helping build world-class teams and go-to-market motions.

In September 2025, Shine Capital promoted Ethan Daly to General Partner. Ethan joined the firm in 2020 as its first hire and has been an integral member of the team ever since. He continues to lead investments and serve as a board director of portfolio companies on behalf of Shine. This promotion reflects Shine Capital's commitment to recognizing and nurturing talent within its team, ensuring sustained growth and success for its portfolio companies.