SWAT Equity Partners

SWAT Equity Partners is a New York-based venture capital firm specializing in early-stage investments in consumer and technology-related companies across the United States. The firm focuses on identifying and supporting emerging consumer brands with differentiated products or services, authentic brand positioning, and annual revenues exceeding $1 million. Their portfolio includes companies such as Banza, Supergoop!, Foodstirs, and Knix.

The firm's investment strategy emphasizes seed and Series A funding, targeting high-growth consumer businesses poised for significant market impact. With over 80 years of combined experience in marketing, brand building, and private equity, the team leverages its expertise to accelerate the growth of its portfolio companies. The partners have invested more than $1 billion over the past two decades, demonstrating a strong track record in nurturing emerging brands.

SWAT Equity Partners is led by Richard Kirshenbaum, a pioneering marketing executive; Mark Hauser, a seasoned private equity professional; and Sarah Foley, an established private equity and angel investor with extensive operating experience. Together, they provide strategic guidance and operational support to their portfolio companies, aiming to build strong brand identities and deliver sustainable financial performance.