TASARU Mobility Investments

TASARU Mobility Investments is a corporate venture capital firm wholly owned by Saudi Arabia's Public Investment Fund (PIF), dedicated to advancing the Kingdom's automotive and mobility sectors. The firm invests in transformative technologies and strategic partnerships that drive innovation, create high-value jobs, and foster economic diversification. By aligning with Saudi Vision 2030, TASARU accelerates sustainable growth and knowledge transfer within the mobility sector, spanning electric vehicles, autonomous driving, and next-generation supply chain solutions. TASARU not only strengthens Saudi Arabia's position as a global hub for automotive and mobility but also ensures that new investments and collaborations generate meaningful social and environmental benefits across the Kingdom.

Established in 2023, TASARU's investment strategy focuses on three key areas: automotive, mobility, and next-generation solutions. In the automotive sector, TASARU invests in local and international companies to develop public-private partnerships, facilitate long-term knowledge and technology transfer, and attract investment into the national automotive and mobility sector. In the mobility sector, the firm invests in mobility operations, solutions, infrastructure, and manufacturing facilities to support the roll-out of relevant mobility concepts and facilitate localization efforts. For next-generation solutions, TASARU invests in companies developing sustainable mobility solutions in Saudi Arabia and globally, promoting environmentally sustainable technologies that will redefine the future of mobility.

TASARU's portfolio includes investments in companies like HOLON, a developer of smart public transport vehicles, and P3, a Croatian mobility solutions company focused on urban autonomous mobility. The firm also invested in Recogni, Inc., a company specializing in AI solutions for autonomous vehicles. These investments align with TASARU's mission to invest, collaborate, and innovate to accelerate sustainable growth, connectivity, and progress in Saudi Arabia's automotive and mobility ecosystem. By fostering and incubating relationships with partners, TASARU is instrumental in creating a dynamic and interconnected ecosystem that supports the sector's long-term growth and sustainability.