Verlinvest

Verlinvest is a family-backed investment firm specializing in consumer brands and digital businesses. Established in 1995, the firm operates globally with offices in Brussels, London, New York, Mumbai, and Singapore. Verlinvest focuses on sectors such as food and beverage, health, consumer technology, lifestyle, and FMCG, investing across various stages from seed to late-stage companies. The firm employs a long-term, flexible capital approach, utilizing patient, permanent capital to build businesses for the long term. Verlinvest's investment strategy includes three core areas: Growth, Platform, and Venture (via V3 Ventures). The firm has a diverse portfolio, including notable companies like Oatly, Vita Coco, Tony's Chocolonely, BYJU’s, Toluna, and Mutti. Verlinvest aims to identify inflection points in consumer behaviors and back businesses that can drive these consumer revolutions forward, helping them scale into new markets and have an outsized impact. The firm's team comprises brand and product-focused operators and advisors who support their portfolio companies. Verlinvest is passionate about growing brands that shine a light on issues and drive better consumption habits, with a global presence to help locally loved companies scale regionally and internationally.

Verlinvest's investment philosophy centers on partnering with entrepreneurs who are building successful businesses in their home markets or specialist categories and are eager to accelerate growth. The firm seeks brands that are not riding a short-term wave but are transforming sectors and driving long-term changes in consumer behaviors. Verlinvest's experience tells them that the next generation of winners will be loved by consumers because they are innovating to create better outcomes for people and the planet. The firm's approach is to invest in both minority and majority positions, typically ranging from $25 million to $150 million, though they can invest as little as $1 million through their venture arm, Verlinvest Ventures. Verlinvest's global presence and brand orientation enable ambitious acceleration of growth, investing in the U.S., Europe, and Asia, offering global resources and reach given their presence and large portfolio on all of those continents.

Verlinvest's portfolio showcases its ability to identify category-defining brands before they reach mainstream success. Notable investments include plant-based beverage pioneer Oatly, coconut water leader Vita Coco, ethical chocolate manufacturer Tony's Chocolonely, and educational technology platform BYJU's. The firm has also backed Indian beauty e-commerce platform Purplle.com, Italian tomato producer Mutti, and electric bicycle company Pedego. Verlinvest's strategic presence across major global financial hubs with offices in New York, Brussels, London, Mumbai, and Singapore enables comprehensive market coverage and diverse investment opportunities. The firm's investment thesis centers on businesses that are not only commercially viable but also positioned to create meaningful impact in how consumers interact with products and services across various verticals, including fast-moving consumer goods, healthcare solutions, and digital retail platforms.