XV Capital

XV Capital is an Australian private investment firm specializing in sports technology and innovation. The firm operates at the intersection of innovation, sport, and investment, focusing on accelerating and investing in global sports-tech and innovation businesses. Their services include sports advisory, sports-tech and innovation investing, and a proprietary five-stage program designed to assess, access, establish, capital, and scale sports-tech ventures. The firm collaborates with global sports-tech companies and the sports sector to identify opportunities that strengthen sport through the adoption of sports-tech and innovation, aiming to rapidly scale companies and enhance the positive economic and social impact on global sports. Additionally, XV Capital works with wholesale investors to deploy capital into the global sports-tech and innovation sector, striving to achieve maximum impact in sport and multiply asset value. Their investment approach emphasizes uncorrelated, emerging asset classes with strong compound annual growth rate projections, stable regulatory environments, and diversification through portfolios of complementary 'game-changing' companies across various sub-categories and thematics. The firm also focuses on scalable assets with foundations and desires for global scalability, multi-sport, multi-region, multi-application, and multi-sector reach, and business models that seek to maximize value. Risk-weighted returns are achieved through deep expertise in sport, sports-tech, and sports investment, a unique sector-specific 'sports innovation accelerator' model, active due diligence on assets, and active involvement in accelerating assets. XV Capital is committed to the positive impact of sport, recognizing its proven economic, health, and social benefits on communities globally, and believes that sports-tech achieves this quickly and at scale. The firm has made strategic partnerships with companies like Clubfunders and CoachMate to revolutionize sporting payments and transform grassroots sports community coaching and engagement. These partnerships aim to redefine how the sport ecosystem can more efficiently enable payments and transactions while providing additional benefits for each stakeholder group, and to back the capabilities of CoachMate's grassroots sport coaching app, which offers world-class coaching resources and community engagement features designed to enable and nurture sports communities. The executive team includes James Godfrey as Chief Executive Officer & Founding Partner, who has a background in wealth management and sports finance, and Stirling Mortlock as Chief Investment Officer & Founding Partner, a former Australian Rugby Union captain with experience in sports investment and advisory roles. The board of directors comprises industry leaders from sport, financial services, and technology, including John James, Managing Director of Vanguard Institutional Investor Group; Angus Wilson, Senior Managing Director of FTI Consulting Limited; and Mark Cameron, Chief Executive of Digital Transformation management consultancy Alyve. Additionally, Rob Smith has been appointed as Chief Commercial Officer & Partner, and Marnie McLaren as Chief Operating Officer & Partner, to drive the firm's growth in the global sports tech industry. XV Capital's approach combines deep industry expertise with a commitment to innovation and positive impact, positioning the firm as a key player in the evolving sports-tech landscape. Their focus on strategic partnerships and active involvement in accelerating assets underscores their dedication to enhancing the global sports ecosystem through technology and innovation. The firm's comprehensive services and experienced leadership team enable them to effectively identify, invest in, and accelerate sports-tech ventures, contributing to the advancement and growth of the sports industry worldwide. Their partnerships with companies like Clubfunders and CoachMate highlight their proactive approach to addressing challenges in the sports sector and their commitment to fostering sustainable and impactful solutions. Through these initiatives, XV Capital continues to shape the future of sport by leveraging technology and innovation to create value for stakeholders across the sports ecosystem. Their strategic vision and operational expertise make them a significant contributor to the global sports-tech and innovation landscape, driving positive change and growth in the industry.